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Marketing & Growth
How Do You Know When it’s Time to Recruit?
Working out the exact right time to recruit a new team member is complicated.
Here are the top considerations to review before hiring at your practice.
How to Write an Effective Ad for Your Physical Therapy Practice
You know it’s important to advertise your practice to attract new clients, but it can be hard to start. The good news is that it doesn’t have to be complicated. Read our principles that can then be applied to the process of writing them.
5 Quick Ways to Attract New Chiropractic Patients
Attracting new chiropractic patients is an ongoing challenge for many healthcare practices, but it’s vital for your practice. The best place to start is with marketing. To help you with this task, we created a list of 5 free or low cost marketing strategies. This is only the beginning!
How to Successfully Market Your Podiatry Practice
With so many different podiatry practice marketing ideas being thrown about, it can be difficult to select only a few that are tried and tested. If you're getting offers for 'guaranteed page one Google rankings at next to no cost', the only real guarantee is there are no guarantees (and there is always a cost!). Marketing your podiatry practice takes time and ...
8 Google My Business Tips to Put Your Practice on the Map (+ a Bonus Checklist!)
Your GMB listing is an essential part of your online presence and local SEO. With a little bit of effort, it can become a source of regular leads for your practice. Here are the healthcare-specific changes you can make to be in Google’s good books.
Creating a Business Plan For Your Psychology Private Practice
We’ve narrowed down the essentials of a practical business plan template, divided into five different sections. This template is going to help keep your practice on track and motivate you to succeed!
The Benefits of Having a Physical Therapy Newsletter
A physical therapy newsletter is one of the best ways to keep in touch with clients, not only to communicate information that is essential to their care but also to keep them engaged in the ongoing management of their own health, and it also builds trust and loyalty. One of the greatest benefits of committing to a regular newsletter is...
Cliche Speech Pathology Marketing Ideas to Avoid
Speech pathology marketing doesn’t have to be difficult, but as a health care professional, it’s easy to get caught up in the details. If your goal for this year is to increase your patient volume, you need to hone your marketing strategy so that it’s easy to implement and will actually give you the results you want.
6 (FREE!) Ways to Market Your Telehealth Services
COVID-19 has accelerated a number of changes for healthcare professionals, and chief among them is Telehealth. If you want to increase the number of clients that access your appointments online, here is how to market your Telehealth services for FREE!
The Benefits of Utilising Email Marketing For Your Practice
Email marketing allows practice owners to increase engagement with their clients, book in more appointments, and build customer loyalty in the most cost-effective way. Here is everything you need to know before starting your marketing journey.
Healthcare Marketing - The Ultimate Guide
As Donna Lynes Miller writes: "Your life's goal is to help others, but in order to help them, you must make yourself accessible to those needing your help". With the 21 marketing ideas for health practices, we've laid out a blueprint for your success. This article contains everything you need to grow your practice; you just need to implement them.
The Complete Guide to Physical Therapy Marketing
Marketing for a physical therapy practice is a delicate balance between promoting your services while remaining professional and prioritising the care of your existing clients. In this guide, we dig into the details of how to get more physical therapy visits, while still offering existing clients the best possible experience and clinical outcomes.
